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Morph, a global consumer layer for driving blockchain
adoption, today announced its mainnet launch on Ethereum. The mainnet launch
marks a significant milestone in building Morph’s consumer layer, serving as an
expansion beyond a typical Layer 2. Morph’s consumer layer directly addresses
the root causes of limited blockchain adoption, enabling ecosystem participants
to exchange real assets and engage in transactions. Projects that are already
building on Morph can now transition to the mainnet and continue developing
their technology with this expanded scope, further driving growth of the
consumer layer.
Cecilia Hsueh, CEO and Co-Founder of Morph, commented
on today’s news: “Morph’s launch on mainnet marks a significant step in our
mission to bring blockchain to the masses. Currently, dApps are not designed
for everyday users–we are working hard on changing this. This milestone propels
our vision of a decentralized, scalable, and secure infrastructure, empowering
developers and users alike with the tools they need to build and engage with
the next generation of consumer-centric decentralized applications.”
Morph’s consumer layer is a carefully crafted ecosystem of
technologies, services, and features that combines optimistic and
zero-knowledge rollups to strengthen both security and performance. To date,
blockchain adoption has been slow due to regulatory, scalability, and
performance issues. On the other hand, the newly-launched mainnet offers
builders a blockchain experience that is scalable, secure, and user-friendly to
the non-crypto native, enabling endless possibilities for consumer blockchain
applications.
Morph’s mainnet launch follows its previous Holesky Testnet
that featured key upgrades including an EIP-4844 Optimistic zkVM integration to
lower transaction costs and a revamped bridge mechanism to finalize withdrawals
in a single transaction. Aiming to improve performance and infrastructure, the
testnet saw over 6 million wallet addresses, 100 million transactions, more
than 200 projects deployed, and 1 million plus members joining the community.
“Our goal is to be the one-stop shop for all builders around
the globe to come build on and be able to create success for the projects
they’re working on,” said Azeem Khan, COO and Co-Founder of Morph.
“While decentralization is important in technology, the inability of builders
to navigate the resources needed to build, launch, and scale their companies is
something we’re here to address. It’s time for there to be a chain by and for
the builders. That is Morph.”
As part of Morph’s vision to revolutionize the blockchain
industry by transitioning from a tech-centric niche to a mainstream utility,
Morph’s consumer layer approach differs from that of other blockchains which
focus narrowly on technical aspects without achieving widespread adoption. To
address these challenges, Morph provides builders with key resources, including
funding, incubation, acceleration, and go-to-market strategies to keep
consumers top of mind. Initiatives such as the recently announced Centralized
Exchange Coalition, an initiative composed of top centralized exchanges,
empower builders to bring their projects to market, attract users, and access
essential funding. Through this comprehensive support system, Morph enables
builders to succeed, driving the next wave of blockchain innovation.
About Morph
Morph (https://www.morphl2.io/) is the global consumer
layer, acting as the distribution hub for the resources builders need to launch
and scale for the mass market. It leverages a hybrid solution of ZK and
Optimistic roll-up technology and a decentralized sequencer to enable limitless
possibilities within mainstream audiences, making it a user-friendly option for
developers who require a chain to build these types of apps. Bitget, the
world’s leading cryptocurrency exchange, is an original investor in Morph that
will continue to play a role amongst the other investors in shaping the Morph
ecosystem.